@pointlessone @bob @cwebber IPFS is a static web. There is work ongoing for making it a dynamic static web.

https://ipfs.io/blog/25-pubsub/

CAS (I want to call it CADR for some reason) is by its nature immutable, the trick is how you put a mutable layer on top of it. IPNS is part of it, but it's not interactive. With PubSub, you can start interacting with the service that manages the mutable reference.